Marketing that takes your business to new heights.
Marketing that makes your business grow.
Strategy, creative and operations, side by side.
Christine Luney
Co-Founder & Marketing Director
Christine leads strategy, creative direction and client work. She keeps every project tied to what growth looks like for the client, across websites, social, advertising, content and search.
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Darcy Greenaway
Co-Founder & Director of Business Operations
Darcy leads business operations and works alongside Christine on the agency's growth and client relationships. His practical business lens keeps every recommendation grounded in how a client actually operates. Darcy also owns and operates One Gear Hockey.
inGood marketing starts with good questions.
How you operate, who you need to reach and what customers ask before they buy. Then we build the plan and put your budget where it will do the most.
- Straightforward recommendations
- Clear communication throughout
- Creative that reflects you, not a template
- Room for your feedback at every stage
- Support that grows with the business
- Plain-language reporting
Five honours in three years.
From Young Entrepreneur of the Year in 2024 to a Customer Experience nomination in 2026.
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2026Recipient
Kingston Young Professionals 40 Under 40
Christine Luney · Kingston Young Professionals
Recognized for leading New Day's strategy and creative work, and for the community partnerships that have become part of how the agency operates.
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2026Nominee
Customer Experience Award
New Day Marketing Co. · Kingston Business Awards
Nominated for the way we work with clients: clear scopes, plain-language reporting and relationships that last for years.
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2025Winner
Social Impact Award
New Day Marketing Co. · Kingston Business Awards
For the donated campaigns, websites and volunteer hours behind Kingston initiatives including the Inclusive Play Project and motionball.
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2025Recipient
Kingston Young Professionals 40 Under 40
Darcy Greenaway · Kingston Young Professionals
Recognized for building the business side of New Day and for his work supporting local organizations.
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2024Winner
Young Entrepreneur of the Year
Darcy Greenaway · Kingston Business Awards
Awarded for growing New Day into a full-service agency serving businesses across Canada.
Celebrating with Kingston.
The Kingston Business Awards in 2024 and 2025, and Kingston Young Professionals' 40 Under 40, where Darcy was named in 2025 and Christine in 2026.
One team that knows your business.
Most businesses do not need another vendor for another channel. They need one team that understands the business and makes the website, social, ads, search and content work together.
We recommend what will actually move the numbers, say so plainly and then do the work properly. Many of our clients have been with us for years.
- Full service, start to finish
- Strategy first, then the right services
- Based in Kingston, working across Canada
Your goals. Our game plan.
Book a free discovery call and we will tell you what we would do first to grow your business.