The goal
The Limestone Learning Foundation has a long history of supporting students across the Limestone District School Board, but its social media presence was limited. It needed a steady, engaging presence that told that story, and a strong push for its biggest fundraiser of the year, the Sandra Davison Memorial Golf Classic.
What we did
- Rebuilt its social media. A consistent presence across multiple channels, with content that carries the Foundation's message to donors, families and educators.
- Promoted the Sandra Davison Memorial Golf Classic. A campaign to build awareness and community engagement around the annual fundraiser.
- Told the Foundation's story. Content that reintroduced the community to its history and the programs it funds for students.
“Over the past year, we have had the pleasure of working with Christine, Darcy local owners of New Day Marketing Company in Kingston. They transformed our limited social media presence into a dynamic and engaging platform that effectively amplifies our message across multiple channels.
Through the strategic promotion of our annual fundraising event, the Sandra Davison Memorial Golf Classic, they helped increase community engagement, expand awareness, and contribute to the success of our 2026 event. They also played a key role in reintroducing the community to the Limestone Learning Foundation's long history of supporting students through valuable educational programs and initiatives across the Limestone District School Board.
New Day Marketing is a true local gem, and we are grateful to have them as a trusted and valued partner.”
The result
In the Foundation's own words, its social media went from limited to a dynamic and engaging platform, and the campaign helped increase community engagement and contribute to the success of the 2026 golf classic. The partnership continues.
See our social media services and how we work with charities and associations, or read the Inclusive Play Project case study.


