Day trippers
Ontario and Quebec visitors deciding on the drive. Google, maps and short video do most of the work.
Marketing for the places visitors go home and talk about.
Visitors choose tours, retreats and attractions weeks before they arrive, usually on a phone and often from out of province. We build the website, the booking path and the content that put you on their itinerary.
What we handle
Websites, online booking, content, social, ads and partnerships.
How it runs
A plan built around your season, with the off-season used to set up the next one.
Trusted by
Good Time Tour Co. and Redhorse Lake Retreat & Trails.
Start here
Who you are marketing to
Four kinds of visitor, four ways they decide.
Each one plans differently, so each one gets a different part of the plan.
Weekend planners
People comparing a few options a week or two out. Reviews, photos and easy booking win.
Visitors from the United States
Cross-border guests who want clear prices, directions and what to expect before they make the trip.
Groups and tours
Schools, clubs and tour operators booking months ahead, who need group pages and fast replies.
Shoulder seasons
The months that make or break the year.
Summer mostly sells itself. May, June, September and October need a push. We plan offers, content and ads for the shoulder months, so the season starts earlier and ends later.
In the off-season, we refresh the website, line up next year's content and sell gift cards and early bookings.
How we help
How we get you on the itinerary.
The pieces we put in place for a tour, attraction or retreat.
01Know your visitor
Where they come from, when they plan and what they compare you against.
02Show the experience
Content and drone footage by our media partners, shot on days planned around weather and your busiest moments.
03Make booking simple
Online booking linked from your website, Google listing and social, built to work on a phone.
04Get recommended
Reviews, partner listings and itinerary content that put you in front of people planning a trip to the area.
What we handle
- Website design with online booking
- Google Business Profile and maps
- Content and drone with our media partners
- Social media management
- Meta and Google advertising
- Email for past guests
- Partnerships and itinerary content
- Brochures, rack cards and signage
- Content in English and French
Why it matters
Travel is a visual decision. People want to picture themselves on the boat, the trail or the dock before they book. Great content and a booking path that works on a phone turn that picture into a reservation.
Sounds familiar if
- Your season starts late and ends early
- Bookings still happen by phone or email
- Your photos are years old
- You want more visitors from outside the region
Close to home
Marketing for the places we know best.
Our office is in Kingston, and we work up and down the St. Lawrence and Lake Ontario.
Let's get you on the itinerary.
Tell us about the experience you offer and who you want to reach. We will plan the next season with you.