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Making employee benefits feel human.

Benefits Consulting Plus is an independent employee benefits firm in Kingston. We designed and built its website, photographed the team in its office and support its email marketing, so the brand feels as personal as the advice.

The Benefits Consulting Plus team in front of the company logo wall
ClientBenefits Consulting PlusIndustryEmployee benefitsLocationKingston, ONServicesWebsite, photography and email support

The goal

Group benefits can feel complicated and impersonal, and business owners comparing advisors want to know who they will actually be working with. Benefits Consulting Plus wanted a website that explained its services clearly to employers of every size, showed the real people behind the advice and gave clients and partners easy ways to connect.

What we did

  • Website design and development. A clean, modern site led by the message of benefit solutions built for a modern workforce, with pages for the firm, its team, employee benefits and resources.
  • Trust built in. Sections for the insurance carriers the firm works with, its association plans and its community memberships help visitors see the firm's reach at a glance.
  • Resources and partner access. A resources area gives clients and partners a home for the firm's updates and tools.
  • Clear calls to action. Partner With Us and Contact Us buttons, plus a contact form, make it easy to start a conversation.
  • Team and office photography. We photographed the team at work in its office, so the site and social channels show real faces instead of stock images.
  • Email marketing support. We help the team keep its Mailchimp emails running smoothly.
Benefits Consulting Plus advisors reviewing documents with a client
A client greeted at the Benefits Consulting Plus front desk
A branded Benefits Consulting Plus notebook beside a cup of coffee
The Benefits Consulting Plus website home page

The result

Benefits Consulting Plus now has a website and a photo library that present the firm as it really is: local, knowledgeable and approachable. Employers can understand the services quickly, see the team they would be working with and reach out in a click.

More website work: Zach Offord, Mortgage Agent · Gibson Family Health Care · Website design

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